Senior Business Development Manager – Virtual Production


Sr. BDM – Virtual Production

The Senior Business Development Manager is responsible for ensuring that relevant customers, partners, and influencers in the territory (end-users, channel partners, resellers, and consultants) choose the company for their specialty display needs.  The Senior Business Development Manager role requires an ability to sell directly, manage channel partners, and influence industry thought-leaders.  The Senior Business Development Manager will think and act strategically and tactically in achieving business results for this market vertical, under the direction of the General Manager, Virtual Production & XR.  The Senior Business Development Manager will contribute to the market strategy, implement that strategy by developing appropriate sales influencers and partners, and then manage those partners to achieve aggressive sales goals.  The successful candidate must work well with internal colleagues in Sales, Marketing, Engineering, Technical Support, Sales Operations, and other functions, in support of a collaborative, customer-focused organization.

Essential Functions:

Refine and execute sales strategies and process to meet then exceed business goals in the Virtual Production & XR Market
Identify, recruit, and manage the best resellers and industry thought-leaders in the Virtual Production & XR Market segment
Solicit and participate in joint sales calls, promote marketing programs, participate/conduct trainings and product demonstrations, participate in tradeshows and model the speed, agility, aggressiveness, teamwork, and responsiveness required to win in our marketplace 
Establish performance measures and evaluate effectiveness and competitiveness of partners, and programs
Contribute to pricing decisions by providing market intelligence, competitive information, and other market, customer, and partner feedback
Actively contribute to the development of marketing programs for this segment – work with outbound marketing to develop and implement marketing programs and sales tools that grow revenue
Actively contribute to the ongoing analysis, refinement, and execution of business strategies
Develop and maintain forecast reporting and provider regular and accurate updates to Sales Management
Other Responsibilities:

Communicate market and product information to Sales leadership team

Bachelor’s degree in business or related field or equivalent experience preferred
Minimum of five years of technology sales experience, which includes at least 3 years of Pro A/V sales experience or unreal engine based virtual production & XR sales experience required. 
Prior experience selling to broadcast & media, virtual production & XR, virtual studios, production studios, rental & staging preferred
Track record of demonstrated success selling and forecasting sales in the territory required
Demonstrated effective English language communication skills; oral, written and presentation, required
Experience in the broadcast & media, film & TV, and live events (rental & staging) industry is also desired
Proficiency in Microsoft Office applications required.  Preference for prior experience using
Preference for experience with contemporary productivity and communication tools (eg Zoom, Social Media, telepresence, etc)
Demonstrated ability to deliver results in fast paced dynamic environment required
Must have a valid driver’s license

Travel required 50%-60% of the time.
Requires ability to lift/move/set-up products weighing up to 40 pounds.
Compensation and Benefits:

Salary Range

$127,000 to $169,000. (DOE)

This position will be eligible for additional commission or bonus programs.

Benefits – All benefits start on first day of employment!

75% employer-paid medical for employee. Family coverage also included. 
100% employer paid dental, and vision for employee and dependents
100% employer paid long-term, short-term disability, and life insurance policy
401k Match, if you’re contributing 5% we match 4%. 100% vested immediately.
10 paid holidays
Starting at 15 days paid PTO (inclusive of sick and vacation time) annually
Employee Assistance Program (EAP)
Flexible Spending Account (FSA)
EEOC Statement:

Planar is an equal opportunity employer, we believe in fostering a culture of equality, diversity, and inclusivity. Our commitment to this goal is clearly expressed in our zero-tolerance policy for discrimination and harassment of any kind, including on the basis of race, color, sex, age, religion, sexual orientation, national origin, disability, genetic information, pregnancy, protected veteran status or any other characteristic protected by applicable federal, state, or local laws. Our hiring practices ensure that decisions are based solely on qualifications, merit, and current business needs, while extending to all aspects of our operations – from recruitment and promotion, to layoff and recall, to leave of absence, compensation, benefits, and training. We are committed to remaining a drug free workplace

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